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Using Sports Inflatables To Increase Game Attendance

By Stacey Massey


Whether it be high school, college or professional level sports, promotion is an important element behind increasing attendance at games. Without fans to watch, no money is generated and the sports program begins to suffer. Sports inflatables are exciting forms of promotion and entertainment that draw people to these games.

Both high school and college are popular settings for inflatable tunnels. They can be used during any type of event, including hockey, soccer, basketball and football games. The home team will make their entrance through the tunnel and burst through the end unexpectedly. This unexpected entrance usually creates a lot of cheering for the players, as the fans rise to their feet in surprise.

Sponsored advertising can be put right on the tunnel itself, which is appealing to potentially new sponsors. Not only is the tunnel fun for the fans, but it also makes a great marketing platform as well. Sponsors pay for their ads to be placed there and the program earns money they need.

Inflatable tents are another popular choice for all levels of sporting events. They are quick to setup and provide an instant setting for a fan celebration, or a place to let some of the players interact with fans and sign autographs. They too come with the ability to place advertisements on them, which further increases the exposure you can offer potential sponsors.

Inflatable batting cages are often seen set up near baseball games. These interactive options allow the fans to show off their skills and participate in a fun activity. A fee can be charged for this activity or it can be used as a means of giving away prizes. Some great prize options include free tickets, team gear and of course cash. These types of activities can draw out a large crowd and get them more involved with a team, which in turn fills the stands.

Inflatables are convenient enough to use during home or away games. Once deflated and folded up, they are small to transport. While on the road, they can provide a boost to visiting team attendance. Home game sales are always much easier to get and have the greatest financial benefit, but teams still need their fans while they are playing in other cities.

The media also loves events that feature inflatables. By setting up items like a tunnel and a tent for a meet and greet, you are more likely to grab media attention and increase the team's exposure. Being featured on the news is an excellent way to increase exposure and get more people interested in attending games.

Sports inflatables are an inexpensive marketing tool that can give many years of fun entertainment and promotion. When properly cared for and stored, they will last a very long time before needing replaced. They create a fun experience for fans and can be used as an exciting interactive tool for game attendees of every age. They can also create a sizeable income through sponsor advertisements. Many new sponsors could be located by presenting this new form of advertising option.




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